With Drive, Mapbox now has its sights on the in-car navigation market

The race to map the world for autonomous cars just got more interesting!


Mapbox is one of the coolest geo-startups out there today and earlier this month, they announced a new SDK – Mapbox Drive! The latest SDK from Mapbox is targeted at the in-car navigation market and in particular at Driving Assistance Systems that are fast becoming mainstream, in a world waiting for autonomous cars!

Mapbox Drive!

Mapbox Drive

Mapbox Drive is the first lane guidance map designed for car companies to control the in-car experience. Built specifically for semi-autonomous driving, ride sharing, and connected cars, the map is updated live from our network of sensors. From designing the map to customizing the navigation, we’re building the platform for you to own every aspect of the relationship with the driver. – Mapbox 

Mapbox raised over $52 million in June last year, in what is possibly the biggest funding round for a mapping company. Fast forward to today and the company has clearly announced its intention to enter the autonomous car world sooner than later. The startup has been giving Google Maps APIs a run for it money and it looks like there are now entering the territory of HERE and TomTom.

The race to map the world for autonomous cars

In a sense, Mapbox has taken a leaf out of the Tesla playbook by using crowdsourced data to improve their maps for in-car navigation and ADAS input. Incidentally, Mapbox is using Amazon Web Services to process all this data (Read: Semi-Autonomous Driving Using EC2 Spot Instances at Mapbox).

With Mapbox Drive, the startup now has a seat at the table for in-car navigation but it is still too early to say that there in the autonomous car market but definitely that’s where the golden rainbow will lead. HERE and TomTom are definitely way ahead of the curve when it comes to mapping the world for autonomous cars and in some sense have the scale and resources to do it across the world without much crowdsourced data. It is going to be interesting to see how Mapbox plans to map the world in HD!  Either way, the race to map the world for autonomous cars just got more interesting! Way to go Mapbox! 🙂

I am one of those passionate "Geo-geeks" and "Geo-people" who is just too excited about everything Geo and Management. Location information and spatial technologies are just too big to take a back seat and watch them revolutionize the world. Always curious and looking for ways to innovate, I guess that it comes naturally by the gene pool I inherited from an engineer Mom and a researcher Dad.