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Location-Based Marketing – Definitions

copyrights:Aleksander Buczkowski 2011-2012 To discuss the term Location-Based Marketing it is necessary to fully understand it’s two components: ‘location-based’ and ‘marketing’. ‘Location-based’ part refers of...

Alike App – Location-Based Recommends Of Nearby Venues That Are Just Like Your Favorites

There are plenty of local discovery apps that let's you find what you need in unfamiliar neighbourhood. But the problem is that you are...

TomTom Navigation App Finally On Android BUT……………..

...but the best android phones on the market including HTC One X, Samsung Galaxy S III, and Galaxy Nexus are all not compatible. What...

East African Geo Start-Ups Creating Awesome Location-Based Solutions

As the rate of mobile phone usage grows exponentially in Africa, some smart folks in East Africa are awesomely leveraging the situation to  empower...

Urbagram – who said that maps can’t be beautiful?

Where is the line between cartography, art and science? What happens when artist/scientist who has no clue about making maps create one? Something beautiful....

Location-Based Social Networks Catalog

http://bdnooz.com/lbsn-location-based-social-networking-links/#axzz1xPCv2jHu http://www.crn.com/slide-shows/networking/208802663/8-cool-location-based-social-networks.htm?pgno=1   Foursquare Foursquare makes the real world easier to use. We build tools that help you keep up with friends, discover what’s nearby, save money and...

Location-Based Marketing

Welcome to the introduction to Location-Based Marketing. It's a comprehensive discussion based my research in the topic. Feel free to comment and discuss it with...

To pay or not to pay – Google Maps dilemma

Back in 2010 when we were playing with friends doing some mapping mash-ups, I've asked one of them "Why are you using Open Street...

Location-Based Gaming

Traditional open-air (location-based) games like Hide-and-seek or Capture the flag brought hours of fun to many of us when we were kids. Then consoles and computer...

Types of Location Based Marketing

Marketers have many choices to location enable a campaign based on campaign objectives. In most of the cases Location Based Marketing campaigns are leveraging...

What can we learn from LBS market forecasts?

This year I've seen release of several LBS market reports and forecasts: - Berg Insight - Pyramid Research - Strategy Analytics - IE Market Research Corporation - ABI Research and other... of...

New Pew Report – 28% of American adults use mobile and social location-based services.

According to the report published by Pwe Research Center on the 6th of September 2011 28% of American adults use mobile and social location-based...

Geotoko – managing multiple location-based marketing campaigns.

Geotoko is a location based marketing platform using services like Foursquare, Gowalla, Facebook places, Yelp or Twitter to allow brands, business and agencies to create their...
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