Digital Marketing Executive

Cambridge, UK/Remote
Added: April 30, 2024
  Digital Marketing Executive   Employment type: Full-time Permanent   Location: Cambridge UK (Hybrid) or Remote within the UK   Are you a creative and analytical digital marketer looking for an exciting opportunity to make an impact in a global geospatial technology company? Look no further!   1Spatial is seeking a talented hands-on Digital Marketing Executive to join our team. In this role, you will be responsible for executing digital marketing strategies to drive brand awareness, generate leads, and support the overall marketing objectives of the company.   We are looking for someone who is passionate about digital marketing, has a strong understanding of digital channels, and stays up-to-date with the latest trends and best practices. If you are highly analytical, detail-oriented, and have a creative mindset, we want to hear from you!   As a Digital Marketing Executive at 1Spatial, you will play a crucial role in optimising our digital marketing efforts through data-driven insights and strategic execution.   You will be responsible for:  
    • Tracking & Analytics: Utilise tools such as Google Analytics, Pardot, and Salesforce to gather data, analyse marketing KPIs, and inform strategic decisions. Gather and analyse data to identify trends and areas for improvement, driving continuous enhancement of digital marketing efforts.
    • Reporting and Presentation: Develop reports, dashboards, and presentations to communicate insights and metrics to internal stakeholders, aiding decision-making processes.
    • Social Media & Channel Management: Manage social media accounts, schedule posts, analyse performance metrics, and optimise campaigns for engagement across platforms. Support SEO and PPC implementation along with any other digital channels that may support our overall strategy.
    • Asset Creation and Management: Assist in creating and optimising marketing assets, including nurturing programs, emails, and website content, while ensuring adherence to best practices.
    • System Management and Integration: Maintain and troubleshoot Salesforce and Pardot integrations, oversee mandatory automations, and ensure compliance with regulations such as GDPR.
    These tasks encompass the core responsibilities , including analytics-driven decision-making, campaign management, asset creation, system integration, and stakeholder communication. Requirements Required experience and skills:  
    • Hands on experience in digital marketing
    • Proven track record of executing successful digital marketing campaigns
    • Strong understanding of digital marketing channels and platforms
    • Experience with website management and content management systems (CMS)
    • Working knowledge of SEO principles
    • Proficient in using email marketing platforms (ideally Pardot) and social media management tools
    • Excellent analytical and reporting skills
    • Creative mindset with the ability to generate impactful content
    • Ability to work independently and collaborate with cross-functional teams
    • Strong attention to detail and organisational skills
    Benefits In return we can offer you:  
    • Fantastic opportunity to work for a company that has been named amongst the Top 100 Most Loved Workplaces® list in the UK, and Top 100 companies in the Cambridgeshire area.
    • Long-term career prospects with opportunities to develop - the job is what you make it!
    • Friendly and collaborative environment where every 1Team member is treated with trust and respect.
    • Flexible work hours (37.5h a week)
    In addition to...  
    • 25 days annual leave, plus a gifted day off to celebrate your birthday.
    • Option to buy or sell annual leave.
    • Pension scheme (employer and employee contributions).
    • Group income protection scheme and Life Assurance.
    • Private Health Insurance and Health Cash Plan.
    • Cycle to work scheme.
    • Enhanced Maternity and Paternity Pay.
    • Annual Personal Development Allowance.
    Our People team will be reviewing applications, and if your experience and skills seem like a great fit, we'll be sure to connect! You can expect a call from the hiring manager to chat about the role, your background, and how you could contribute to our team. Then there will be an interview where you'll also have the chance to:  
    • Get a glimpse of our office
    • Meet some future colleagues
    • Ask any questions you have
    If we're not quite the right match, we'll let you know why, so you can continue your job search with valuable feedback.       Please note that we require that all candidates are able to demonstrate their eligibility to work in the UK.